Betsey Johnson and Elton John AIDS Foundation Sparkle Together for Pride 2025
Betsey Johnson is turning up the volume this Pride Month with a vibrant new collection in continued partnership with the Elton John AIDS Foundation. Following the success of their 2024 collaboration, the legendary designer unveils her 2025 Pride Collection—an electrifying mix of glittering heels, bold accessories, and color-splashed pieces that celebrate self-expression, individuality, and queer joy. True to her fearless aesthetic, the campaign stars Betsey herself, radiating love and unapologetic authenticity.
This fashion-meets-philanthropy collaboration supports the Elton John AIDS Foundation’s mission to end the global AIDS epidemic. Through the Betsey Johnson x ShoppingGives platform, $1 from each item sold will be donated to EJAF, extending the brand’s commitment to using fashion as a tool for impact. The partnership builds on last year’s $50,000 contribution from the Steve Madden Foundation and highlights Betsey’s long-standing dedication to causes rooted in inclusivity and empowerment.
The Elton John AIDS Foundation remains a global leader in HIV awareness, prevention, and treatment—especially crucial as over 40 million people continue to live with HIV worldwide. With this collection, Betsey Johnson brings sparkle with a purpose, reminding us that fashion can be a powerful force for change.
The full collection is available now at BetseyJohnson.com/Collections/Pride.
Photography Courtesy of BETSEY JOHNSON